This error, likely unintentional, is actually great for marketing. And if I were advising Rothrock, or if you’re still listening, Rothrock, I would keep the typo.
Category Archives: Facebook Agency
It’s hard to read the label when you’re inside the bottle
It’s easy to think that after 11 years, everyone knows what I do. But, like I tell my clients, “It’s hard to read the label when you’re inside the bottle.”
How we started Social Guerrilla Marketing
“What we didn’t anticipate was the live, experiential marketing benefit of the promotion, with many students and strangers reacting very positively to the promo…”
