folklore

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Founder Eric Braden Zimmett was freelancing in social media and teaching at Penn State University in the summer of 2014 when he launched Braden Social Media, LLC. With more than a decade of practice across advertising, technology, and customer service, Eric has a background built for social media.

Irish folklore: braden feasa

Braden [Bradán] is derived from an Irish Gaelic word meaning “salmon.” The bradán feasa is the ‘Salmon of Knowledge’ in Irish folklore.

“According to Celtic legend, an ordinary salmon ate nine hazelnuts that fell into the well of wisdom. By this act, the salmon gained the world’s knowledge. The first person to eat of its flesh would, in turn, gain this knowledge.”